World Industries is one of the most iconic names in the history of skateboarding, with a legacy stretching back to the late 1980s that has shaped the culture and direction of the sport ever since. Co-founded by Steve Rocco and later joined by legends including Rodney Mullen, the brand played a pivotal role in pushing street skating forward during a transformative era for the sport. Today, World Industries skateboards continue to carry that spirit of creativity and individuality, with their beloved characters Devilman, Wet Willy and Flame Boy still featuring prominently on decks that are as recognisable now as they were at the height of the brand's popularity in the 1990s.
Whether you are a longtime fan of the brand or a newer rider discovering World Industries for the first time, their skateboards offer genuine heritage alongside solid quality. Their complete skateboards are a particularly popular choice for riders who are just getting started, offering a reliable and characterful board at an accessible price point. While World Industries is a dedicated skateboard brand rather than a stunt scooter brand, SkateHut stocks a wide range of stunt scooters alongside the full World Industries skateboard range, making it easy to shop for everything you need in one place.
Who founded World Industries Skateboards?
World Industries was founded in the late 1980s by Steve Rocco. The brand later became closely associated with skating legends including Rodney Mullen, who played a major role in the development of modern street skateboarding, and the brand quickly grew to become one of the most influential names in the sport during the 1990s.
Are World Industries skateboards good for beginners?
Yes, World Industries complete skateboards are a great option for beginners. They come fully assembled and ready to ride, and their bold, character led graphics make them a popular first board for younger riders in particular. The brand offers solid construction at a price point that makes them an accessible entry into skateboarding.
What makes World Industries skateboards different from other brands?
World Industries has a distinctive identity that sets it apart from many other skateboard brands. Their iconic characters, Devilman, Wet Willy and Flame Boy, have been synonymous with the brand for decades and give their skateboards a look and feel that is instantly recognisable. Beyond the aesthetics, the brand carries genuine skating heritage and credibility that few others can match.
